All starter stacks › Marketers
Best AI tools for marketers
Starter stacks to write copy, make images and short videos, and schedule or optimise content. Pick a budget, swap any tool for another that does the same main job, and the total updates. Prices only from official pricing pages.
Your stack
All three stacks at a glance
Free stack
$0 — only tools with a verified real free plan (no trials, no one-time credits).
- Writing: ChatGPT — Main job: general AI chatbot. Verified free plan: Free: $0 (unlimited text chats on GPT-6, limits on tools). checked 2026-10-24
- Images: Leonardo — Main job: image generation. Verified free plan: Free: 150 fast tokens/day. checked 2026-10-14
- Video: Pika — Main job: video generation. Verified free plan: Free plan: $0, credit packs only, no commercial license. checked 2026-11-02
- Marketing & SEO: Buffer — Main job: social scheduling. Verified free plan: Free plan available. checked 2026-10-19
Total: $0/mo · $0/yr
Under $30/mo stack
cheapest monthly price per job (tools that do the same main job only), total strictly under $30/mo.
- Writing: Google Gemini — Main job: general AI chatbot. Entry plan $4.99/mo billed monthly — the cheapest monthly price we checked for general AI chatbot in Writing. checked 2026-11-06
- Images: Krea — Main job: image generation. Entry plan $9/mo billed monthly — the cheapest monthly price we checked for image generation in Images. checked 2026-10-19
- Video: Kling AI — Main job: video generation. Entry plan $8.80/mo billed monthly — the cheapest monthly price we checked for video generation in Video. checked 2026-11-02
- Marketing & SEO: Buffer — Main job: social scheduling. Entry plan $5/mo billed monthly — the cheapest monthly price we checked for social scheduling in Marketing & SEO (per channel). checked 2026-10-19
Total: $27.79/mo · $333.48/yr (all billed monthly)
Pro stack
each category's Best Value pick at its verified entry plan.
- Writing: Claude — Main job: general AI chatbot. Entry plan $20/mo billed monthly — ToolPick's Best Value pick in Writing. checked 2026-11-06
- Images: Leonardo — Main job: image generation. Entry plan $12/mo billed monthly — ToolPick's Best Value pick in Images. checked 2026-10-14
- Video: Runway — Main job: video generation. Entry plan $15/mo billed monthly — ToolPick's Best Value pick in Video (Gen-4.5: 60 credits per 5s; Standard's 625 credits ≈ 52s of Gen-4.5). checked 2026-11-02
- Marketing & SEO: Buffer — Main job: social scheduling. Entry plan $5/mo billed monthly — ToolPick's Best Value pick in Marketing & SEO (per channel). checked 2026-10-19
Total: $52/mo · $624/yr (all billed monthly)
How totals work: each slot is one main job (for example text to speech or meeting notes), and tools are only swapped or ranked against others that do that same job. We use the monthly price when it is checked, otherwise the billed-yearly per-month price (labelled on each tool); 1 person; prices in USD. "Under $30" means the total is strictly below $30/mo. Pro uses each category's Best Value pick at its verified entry plan — we only list tiers we've verified, so no higher tier is assumed. Prices change; confirm on the official pricing page.
FAQ
What is the best free AI stack for marketers?
ChatGPT, Leonardo, Pika, Buffer — every pick has a verified real free plan on its official pricing page, so the stack costs $0.
How much does the under-$30 AI stack for marketers cost?
$27.79/mo ($333.48/yr) for Google Gemini, Krea, Kling AI, Buffer, using each tool's checked monthly price (monthly billing, so the tools are compared like for like).
Which tools are in the pro AI stack for marketers?
Claude, Leonardo, Runway, Buffer, totalling $52/mo ($624/yr) at verified entry plans.
Where do these prices come from?
Each price was copied from the tool's official pricing page (checked dates shown per pick, latest 2026-11-06). Tools marked 'check site' are never counted in a total.
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