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Buffer pricing & review

Schedule social posts with an AI assistant.

Is Buffer worth it?

No cheaper checked option — Buffer has the lowest checked price for social scheduling. Buffer is ToolPick's Best Value pick for marketing & seo (chosen for overall value, not only price) and has a real free plan.

Cheapest plan we checked
$5/mo monthly
All plans we listed
Essentials $5/mo per channel ($60/yr billed yearly); Team $10/mo per channel
Real free plan
Yes — Free plan available
ToolPick Best Value pick
Yes, for marketing & seo
Cheapest same-job alternative (social scheduling)
Monthly: Ocoya $29/mo — $24/mo more
Best real-free alternative
None with the same main job in our list
What it does (main job first)
social scheduling (see every tool that does it)
Categories
Marketing & SEO

Prices checked 2026-10-19 on the official pricing page · Full cost calculator. Verdict rule, the same on every page: 1) we look for a tool that does the same main job (social scheduling) with a lower checked price on the same billing (monthly with monthly, yearly with yearly) and name the cheapest; 2) if there is none, we say so; 3) the Best Value label is shown separately and never replaces the price answer. No ratings or reviews.

Why trust this pick

How we picked
Picked from the tool's official pricing page and stated features, compared with other tools that do the same main job. Not hands-on tested by ToolPick.
Price on 2026-10-19
Essentials $5/mo per channel ($60/yr billed yearly); Team $10/mo per channel (from the official pricing page)
Price history
Same listed price in every check since 2026-10-14 (14 checks).
Money
We earn nothing from this pick: no affiliate link, no sponsorship, no payment from the vendor.
One real limitation
Priced per social channel, so the cost grows with every account you connect.

Check the official pricing page · How we pick · Price changes log

Visit Buffer official site

Alternatives that do the same main job (social scheduling)

Ocoya

Comparisons

FAQ

How much does Buffer cost?

Per its official pricing page (checked 2026-10-19): Essentials $5/mo per channel ($60/yr billed yearly); Team $10/mo per channel.

Does Buffer have a free plan?

Free plan available (checked 2026-10-19).

Is there a cheaper alternative to Buffer?

No cheaper checked option — Buffer has the lowest checked price for social scheduling. Buffer is ToolPick's Best Value pick for marketing & seo (chosen for overall value, not only price) and has a real free plan (ToolPick verdict from prices checked on official pricing pages).

Writing about this? Embed this price card — it updates when we re-check prices.